mt_architecture_salon_fcsm_2017

client

MT-Architecture
MT-Architecture designs and executes tailored wooden constructions, with ecological and sustainable insulating materials. For the first time, MT-Architecture participates to Faire Construire Sa Maison (Paris / Porte de Versailles), a show with about 19 000 visitors during three days.

The challenge was to design a singular, attractive and economical 20 m2 exhibition stand, and to create explicative and impacting communication supports.

The MT-Architecture constructions and the desk of his designer are the main inspiration, to create a warm environment. So, the exhibition stand is built with materials used for constructions. Visitors then imagine the environment and the final result of their project.
As far as furniture is concerned, the mix of wood and steel is chosen. The lightness of the whole showcases the photographs and drawings.

year

2017
services

brand design
art direction, space design

print
poster, folded leaflet, commercial brochure

contenu
photography, text
typeface

Nobel
Sjœrd Hendrik de Roos (Amsterdam Typefoundry, 1929), Tobias Frere-Jones (Font Bureau, 1993)

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